[Re]Find Your Purpose.

[Re]Find
Your Purpose.

[Re]Find
Your Purpose.

A 2-hour course to rebuild clarity, rhythm, and direction, before the noise takes over again.

A 2-hour course to rebuild clarity, rhythm, and direction, before the noise takes over again.

Developed for creative professionals who lost momentum and want it back.

For creative professionals who lost momentum and want it back.

Start the Course – €95 | Instant Access


Start the Course – €95 | Instant Access

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You don’t need more inspiration.
You need structure.

You don’t need more inspiration.
You need structure.

Most creatives don’t burn out because of lack of talent.

They burn out because of noise, distraction, and disconnection.

This short course helps you rebuild the system that keeps your creativity alive, before it fades into chaos again.

Most creatives don’t burn out because of lack of talent.

They burn out because of noise, distraction, and disconnection.

This short course helps you rebuild the system that keeps your creativity alive, before it fades into chaos again.

Built like a workshop.
Designed for reflection.

80+ slides of frameworks, exercises, and systems you can apply immediately.
You don’t need more inspiration. You need structure.


Most creative professionals lose direction, not because of a lack of ideas, but because of too much noise. This course gives you a calm, repeatable system to reconnect to what matters and move forward with focus.


No motivational fluff. Just structure, reflection, and rhythm. The same principles used inside DON’T WASTE I Partnerships to help creative founders and studios perform at their best.

80+ slides of frameworks, exercises, and systems you can apply immediately. You don’t need more inspiration. You need structure.


Most creative professionals lose direction, not because of a lack of ideas, but because of too much noise. This course gives you a calm, repeatable system to reconnect to what matters and move forward with focus.


No motivational fluff. Just structure, reflection, and rhythm. The same principles used inside DON’T WASTE I Partnerships to help creative founders and studios perform at their best.

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Who This Is For


Creative founders rebuilding focus after burnout or growth

Designers and freelancers who want structure without pressure

Students seeking better rhythm between creative energy and discipline

Anyone ready to align purpose with performance



Creative founders rebuilding focus after burnout or growth

Designers and freelancers who want structure without pressure

Students seeking better rhythm between creative energy and discipline

Anyone ready to align purpose with performance


What You’ll Learn Inside the Course

Part 1: Rebuild Clarity

Start Where You Stand

① Start Where You Stand

Stop overthinking and start acting.

Use simple frameworks to recognise where you are, what drives you, and what’s blocking your growth.

Stop overthinking and start acting. Use simple frameworks to recognise where you are, what drives you, and what’s blocking your growth.

Stop overthinking and start acting.

Use simple frameworks to recognise where you are, what drives you, and what’s blocking your growth.

Reconnect to Purpose

② Reconnect to Purpose

Work through guided exercises like The Five Whys and Ikigai Canvas to rediscover what gives meaning to your work.

Work through guided exercises like The Five Whys and Ikigai Canvas to rediscover what gives meaning to your work.

Design Your System

③ Design Your System

Learn how to translate direction into daily rhythm.

Build small routines and systems that protect your focus and energy.

Learn how to translate direction into daily rhythm.

Build small routines and systems that protect focus and energy.

Strengthen Confidence

④ Strengthen Confidence

Create evidence of progress through tools like the Proof Log and Identity Loop — a practical way to build trust in yourself.

Create evidence of progress through tools like the Proof Log and Identity Loop, a practical way to build trust in yourself.

Part 1 — Rebuild Clarity

Focus Your Ideas

Simplify your thoughts into one clear direction using the Ten-Page Deck and Some-Day Shelf frameworks.

Productise Yourself

Turn your skills and knowledge into repeatable value without losing authenticity. You’ll learn how to package and share what you know with structure and rhythm.

Build Your Personal Brand

Learn how to position yourself clearly, communicate your story, and let your work speak for you.

Protect Your Rhythm

Integrate everything through routines, reviews, and reflection loops so progress becomes sustainable.

Part 2 — Apply and Grow

Part 2: Apply and Grow

Part 2: Apply and Grow

Focus Your Ideas

① Focus Your Ideas

Simplify your thoughts into one clear direction using the Ten-Page Deck and Some-Day Shelf frameworks.

Simplify your thoughts into one clear direction using the Ten-Page Deck and Some-Day Shelf frameworks.

Productise Yourself

② Productise Yourself

Turn your skills and knowledge into repeatable value without losing authenticity. You’ll learn how to package and share what you know with structure and rhythm.

Turn your skills and knowledge into repeatable value without losing authenticity. You’ll learn how to package and share what you know with structure and rhythm.

Build Your Personal Brand

Build Your Personal Brand

Learn how to position yourself clearly, communicate your story, and let your work speak for you.

Learn how to position yourself clearly, communicate your story, and let your work speak for you.

Protect Your Rhythm

④ Protect Your Rhythm

Integrate everything through routines, reviews, and reflection loops so progress becomes sustainable.

Integrate everything through routines, reviews, and reflection loops so progress becomes sustainable.

Part 1: Rebuild Clarity

What happens when you find your rhythm again.

More clear direction every morning
Calm focus during chaos
Confidence in your next move

This is not therapy or motivation. Reflection turned into action.

What You Get

→ 100 slide self-paced workshop
→ Ways how to learn, reflect, and rebuild your system
→ Step-by-step frameworks and reflection prompts
PDF (for print & digital)

Insights and tips used in DON'T WASTE I Partnerships

10+ strategic tools: 5x Why, Ikigai, SWOT, Lean Canvas

Free updates of document

Length: 2+ hours

Format: Downloadable slides + reflection exercises

Price: €95 (instead of €199)

Instant Access: Start right after purchase, no login required
Lifetime Access: Return whenever you need to reset

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Built like a design system. Not a self-help guide.

This is a strategic tool, not a feel-good method. Based on 15 years of experience, 100+ consultancy sessions and used in brand audits, team sessions, and founder coaching.

Designed by a Strategist, Not a Coach

I built this system after losing mine.

Now I help creative founders and studios rebuild clarity and rhythm.
From Paris to Rotterdam.

Hi, I’m Bastiaan, founder of DON’T WASTE I — a Communication Performance Lab.

For over a decade, I’ve worked with brands, studios, founders, and cultural brands to help them think clearer, work smarter, and communicate better.


Many great projects, initiatives and milestones were reached, but in many cases a lot of talents, emotions, money, energy and ambitions were wasted. Simply because of a lack of communication, between yourself and the world. Wasting a lot of potential.

This course is a condensed version of what I teach in inside DON’T WASTE I Partnerships to help creative founders and studios perform at their best. It’s for anyone who needs a framework to rebuild direction fast, honestly, and independently.

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Built like a design system. Not a self-help guide. This is a strategic tool, not a feel-good method. Based on 15 years of experience, 100+ consultancy sessions and used in brand audits, team sessions, and founder coaching.

My Lessons Trusted by Creatives Across Europe

Methods learned and used during collaborations with creative studios.

Same Course Lessons Also Being Used In Practice With Others

Same Course Lessons Also
Being Used In Practice With Others

Course Lessons Also Being Used In Practice With Others

A Toolkit Designed For Clarity

A Toolkit Designed For Clarity

100 slides. 10 frameworks.

13 chapters that translate reflection into rhythm.

No fluff. No hype. Just what works.

How It Works

Purchase once – €95

Instant access to the full slide deck and reflection tools.


Work at your own pace

Each exercise takes 5–15 minutes. The whole course takes about 2 hours.


Apply it immediately

Build your roadmap. Start your next chapter.

DOWNLOAD COURSE

Purchase once – €95

Instant access to the full slide deck and reflection tools.


Work at your own pace

Each exercise takes 5–15 minutes.
The whole course takes about 2 hours.


Apply it immediately

Build your roadmap. Start your next chapter.

DOWNLOAD COURSE

How It Works

Frequently Asked Questions

Frequently
Asked Questions

How long will it take?

About 2 hours to complete, but designed to be revisited over time. But know that all the lessons learned can be used throughout the coming years. Repetition is key.

Why ask €95, not €995?

Expert, student or upcoming talent. Like the podcast, I want to reach people and help them achieve their potential. Free Podcast + Low entry-level course. This is my way of trying to make things accessible.

Will it help if I’m employed, not freelance?

Yes. It’s about performance as a human being and direction, not entrepreneurship.

How long will it take?

About 2 hours to complete, but designed to be revisited over time. But know that all the lessons learned can be used throughout the coming years. Repetition is key.

Why ask €95, not €995?

Expert, student or upcoming talent. Like the podcast, I want to reach people and help them achieve their potential. Free Podcast + Low entry-level course. This is my way of trying to make things accessible.

Will it help if I’m employed, not freelance?

Yes. It’s about performance as a human being and direction, not entrepreneurship.

Ready To Start?

If you’ve read this far, you already know you need more structure.

Take two hours. Rebuild your rhythm.