
SIMONE VAN NEERVEN
Founder of reBella, Innovator & Change Catalyst
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On Embracing Rebellion, Breaking and Optimising Systems, and Challenging the Status Quo
Simone van Neerven is not your typical corporate leader—she’s an Innovation & Change Catalyst who has spent nearly two decades shaking up traditional industries. From leading innovation at KLM and Vueling Airlines to working with global brands like LEGO, Chanel, IKEA, and Miele, Simone helps organisations embrace rebellious talent to drive real change. She’s also the founder of reBella, where she challenges outdated leadership models and empowers people to think and act differently.
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Simone shares how her restless curiosity and instinct for disruption led her to redefine her career multiple times. She talks about the importance of leaning into discomfort, navigating corporate resistance, and creating opportunities where none exist. She also reflects on why rebels are often misunderstood, how organisations can harness their potential instead of suppressing them, and why slowing down is the key to making bold moves. This is an episode for anyone who has ever felt like they don’t quite fit in—or who wants to challenge the status quo and build something better.
WHY I INVITED THIS GUEST
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Piet Oudolf is one of the most influential landscape designers of our time. Known for his groundbreaking work on the High Line in New York and the Lurie Garden in Chicago, his naturalistic planting style has redefined public and private landscapes worldwide.
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WHY I INVITED THIS GUEST
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EPISODE TRANSCRIPT
Founder of reBella, Innovator & Change Catalyst
EP TITLE
EP TITLE
On Embracing Rebellion, Breaking and Optimising Systems, and Challenging the Status Quo
Simone van Neerven is not your typical corporate leader—she’s an Innovation & Change Catalyst who has spent nearly two decades shaking up traditional industries. From leading innovation at KLM and Vueling Airlines to working with global brands like LEGO, Chanel, IKEA, and Miele, Simone helps organisations embrace rebellious talent to drive real change. She’s also the founder of reBella, where she challenges outdated leadership models and empowers people to think and act differently.
EP TITLE
Simone shares how her restless curiosity and instinct for disruption led her to redefine her career multiple times. She talks about the importance of leaning into discomfort, navigating corporate resistance, and creating opportunities where none exist. She also reflects on why rebels are often misunderstood, how organisations can harness their potential instead of suppressing them, and why slowing down is the key to making bold moves. This is an episode for anyone who has ever felt like they don’t quite fit in—or who wants to challenge the status quo and build something better.